Search Engine Optimization for blogs is important. We are going to examine, 5 blogging tips for search engine optimization. For those wanting to improve on their visibility on search engines, blogging is certainly one way to do it. And if you’ve been around the Internet for a while you’ve probably stumbled across the term SEO (search engine optimization).
So why is this important? Well, I’m going to tell you today the importance of SEO and, some tips on how you can improve your blogs.
Search engine traffic can contribute to the majority of your traffic coming to your site. And if done correctly will boost your overall presence and domain authority online. So how would you begin to develop your blog posts in a way to do this? Let’s begin and examine 5 blogging tips for search engine optimization.
Correctly title your posts for search engine optimization
Try to put yourself in the mind of the one performing the search on a search engine. When you begin to develop a title think about how someone would naturally type something into a search engine. For example, blogging tips for search engine optimization try to keep your titles relatively short, less than 10 words.
Think about how the user may phrase a search term and try to develop your title from that. The title of your post has a lot of impact on SEO. Your title doesn’t just appear on the posting page you will also find it in the browser’s title bar.
In the first paragraph of your content, right near the beginning, you want to make your intended topic to be made clear. Your paragraphs should really not be any longer than four or five sentences. This allows the reader to put the content in smaller bite-size portions.
You want to keep your sentences short and sweet you don’t want them to continue to run on. Try to keep them under 20 words. And two of the biggest things to remember is the use of proper grammar and correct use of punctuation. One thing that can turn a reader away from your post is poor grammar and punctuation.
Content matters to readers
You want your content to be a meal for your reader and, you are the chef of that meal. Readers want to be able to have some form of substance to be able to learn about a topic. Try to keep your content current and unique. This can be done by including popular search terms and phrases within that post. And if you have other blog posts that complement the topic that your writing about, link to them.
Links within the post will help your overall site become interlinked. Remember, it is the web after all and everything is connected in some way. Having all of your links to various blog posts connected, allows search engines to fully crawl your pages. They want to see content that has good readability. You want to try and use a passive voice when conveying your content.
Proper use of keywords for search engine optimization
Back in the day, search engines looked for the number of keywords used on a page. If a page had a lot of the same keyword it was considered important. But the way search engine algorithms work now is keywords must be used in sentence structure to get the message across.
Search engines do not want to see keyword stuffing. Stuffing your site full of random keywords can actually have a negative effect on your search engine optimization.
Use eye-catching images
Sure, your reader is there to learn about what you’re talking about. But adding images to that post keeps the reader engaged, and wanting more. These images need to relate to the topic that you’re writing about. They need to be part of the story.
In your images should also have alt tags associated with them. These images should have a description and a caption title. You want to be able to describe what the purpose of that image is. Search engines don’t actually see the image on your page but they do see the alternative text and descriptions. This will also make your site user-friendly for those who are disabled.
This is also another way for you to get search traffic to your website. Many people search images, and this can lead to traffic generation to your site.
I hope this can be of some use to you on your next blog post. Obviously there is much more that can be done to polish your website. But make sure you keep your website up to date and accurate and don’t have broken links anywhere. These are just some simple ways for you to remember when developing your blog posts for search engine optimization.